NCA Entrepreneur


I grew up in and around Toronto, Ontario and still reside in the area with my wife, two children (8 & 6 year old girls) and our golden retriever Cali. I have over 15 years of experience working in Fast Moving Consumer Goods, launching new ventures, and working in the public sector. Since 2010 I've held progressive sales and strategy roles at Procter & Gamble, leading world class brands like Gillette & Pampers as well as most recently being Vice President of Retail Sales for Canada's largest food and beverage company, managing the commercial PnL for $1.9 billion dollars in sales and a team of over 200.

Core competencies

  • Growth Mindset
  • Result oriented
  • Industry Expert
  • Thought Leader
  • Leadership


My search is focused on acquiring a profitable lower middle market company in the consumer goods industry. I am looking for organizations with solid product differential & regional brand awareness that facilitate preventive health, hygiene, and wellness.

Market segments: personal care, baby care, sporting goods & household goods in both B2B or D2C formats.

My contribution

Building on the needs of the changing consumer my value creation plan has been proven by 3G Capital to work across multiple categories and sectors. I believe that for brands with social purpose, agility and personalization there are great opportunities to build market share.

Leveraging my expertise leading transformational growth I will deliver operational efficiencies that help fuel the brands digital transformation and enable organic growth through doubling down on distribution, channel expansion and adjacent category growth.

NCA Entrepreneur

The NCA Entrepreneurship Through Acquisition Program accompanies the next generation of exceptional talents on every stage of their entrepreneurial path.

My contact details

Some people want it to happen, some wish it would happen others make it happen.

Michael Jordan